Detel D1 Dezire: Affordable feature phone with FM Alarm, Bluetooth dialler

Detel D1 Dezire

Detel, a home-grown brand known for affordable feature phones, recently launched the Detel Dezire D1 with live FM alarm feature at Rs 1,099. Apart from being a feature phone, the phone also doubles up as an extension of smartphone. It pairs up with any smartphone using the in-build Bluetooth dialler feature, therefore redirects phone calls, messages and music playback from smartphone to feature phone. This feature, in particular, helps users to save their smartphone’s battery without compromising on the basic utilities.

As for the features, the phone sports a 2.8-inch LCD screen, dual-SIM slot, SOS call function, blacklist, wireless FM with live FM alarm and a sound recorder. The Live FM alarm feature allows phone to play FM radio automatically, instead of ringtone, as an alarm. Other features include calculator, e-book reader and the power saving mode.

Business Standard reviewed the Detel D1 Dezire Specification on several parameters to test its overall performance. Here are the observations:

Battery

The phone is powered by a 1,500 mAh battery with power saving mode, which allows prolonged battery life. The phone keeps working for about a week without charging, when kept for attending just call and messages.

Bluetooth dialler

The Bluetooth dialler is one of the key features of the phone. It allows smartphone users to use this phone as an extension to their smartphones, therefore helps them save their smartphone battery. The music playback via the paired Bluetooth is not bad with earphones but the loudspeaker output is low.

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Aggressive tariffs, Rs 500 4G feature phone

Reliance Jio to announce new tariff plans, feature phone on July 21

Company News

Reliance Jio Infocomm is likely to unveil new tariff plans as well as a Rs 500 feature phone with VoLTE capabilities at the Reliance Industries’ annual general meeting on July 21 as its 84-day Dhan Dhana Dhan offer — announced on April 11 — is ending soon.

Under ‘Dhan Dhana Dhan offer’, the company offered a 3-month long subscription for 4G data, Voice over Long Term Evolution (VoLTE), SMS and a suite of Reliance Jio app on monthly recharge of Rs 309 and above.

“Jio is likely to price its 4G feature phone “at a paltry Rs 500 (sub-$8) to lure 2G subscribers to directly switch to 4G”, which implies “Jio subsidising each handset by as much as $10-15 (Rs 650-975)”, Rajiv Sharma, HSBC director and telecoms analyst, said in a note, reported the Economic Times.

Jio is likely to disrupt the telecom market once again with a combination of an aggressive tariff offer backed with the mass-market 4G VoLTE feature phone as its rivals Bharti Airtel and Vodafone are still running trials on VoLTE but haven’t launched commercially.

The ET report further said that Jio appears to be ready to flood the market with its 4G devices, having placed orders for 18-20 million of the 4G VoLTE feature phones with some key Chinese original device manufacturers (ODMs).

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Micromax Bharat 2 smartphones on a roll

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Technology news

The Bharat series of Micromax smartphones aimed at feature phone users looking to become first-time smartphone users. The Bharat 2 enabled the next phase of smartphone adoption in the country by hand-holding consumers to upgrade.

In terms of specifications, the Micromax Bharat 2 is powered by Spreadtrum SC9832 1.3Ghz Quad Core processor with 512MB RAM and 4GB ROM. The smartphone sports a 4-inch WVGA display and has 2-megapixel (MP) rear camera and 0.3MP front camera. The handset runs Android Marshmallow and is equipped with a 1,300 mAh battery.

Commenting on the success of the Bharat Series,

Ultra-affordable smartphones usually make a mark for themselves in the price-conscious Indian market, more so when they are feature-rich and deliver the goods as promised.

Riding the digital India bandwagon, home-grown electronics manufacturer Micromax’s Bharat 2 smartphone, seems to have clicked well with users, especially with a a price tag of only Rs 3,499. Going by the company’s estimates, the

Bharat 2, launched in April this year, has already sold half a million units in 50 days, becoming one of the most sold 4G VoLTE-ready smartphones in the country.

Shubhodip Pal, chief marketing and commercial officer, Micromax, said: “At Micromax, we are working consistently to make technology accessible for our users.

With the launch of the Bharat 2, we have truly driven the next phase of smartphone adoption in the country. In a short span of 50 days we have sold more than half a million Bharat 2 smartphones.”

He added: “We also believe that Bharat gives Micromax opportunity to kick-start a digital revolution, helping India progress.

The company has further strengthened its distribution network from 34-35,000 to 60,000 outlets as a majority of users in this category are offline ones looking for compelling products that connect them digitally. Going ahead, we expect the Bharat series to account for over 40 per cent of the Micromax portfolio.”

According to a statement, the company is working on another compelling handset in the Bharat series – the Bharat 1, which will be a 4G-enabled feature phone.

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